Chief Financial Officer

About Lifesum

Lifesum is a consumer health-tech company trusted by over 60 million users worldwide and empowers individuals to build healthier, more sustainable habits that improve their lives every day. Their AI-driven solutions provide personalized insights and smarter tools, making healthy choices easier, more intuitive, and deeply engaging. Through their platform, they spark motivation and inspire positive change, making healthy eating not just easier but truly enjoyable. 

Lifesum has a hybrid global team headquartered in Stockholm and you’ll have the opportunity to impact millions of lives by helping our users on their personal journeys to look and feel better every day!

The Role

As CFO of a growth and mission-driven company, you will play a central role in shaping its direction, partnering with the CEO and leadership team to align financial strategy with broader business development objectives. This hands-on role balances financial oversight with strategic decision-making, ensuring sustainable, data-driven growth. The CFO will navigate the complexities of scaling an international subscription-based consumer tech business while fostering innovation and maintaining profitability.

Key Responsibilities

• Strategic Financial Leadership: Develop and implement financial strategies aligned with business goals. Provide insights to drive investment decisions, profitability, and expansion, fostering a data-driven and collaborative financial culture
• Financial Operations & Performance: Oversee financial planning, budgeting, forecasting, and reporting. Improve process efficiency, ensure financial controls, and manage risk
• Scaling & International Growth: Establish financial structures to support international expansion. Optimize revenue streams, pricing strategies, and unit economics. Oversee financial due diligence in M&A activities
• Capital Strategy & Investor Relations: Lead fundraising, investor relations, and capital allocation efforts. Drive financial modeling, scenario planning, and prepare presentations for investors and boards

Who We Are Looking For

The ideal candidate is a strategic financial leader with:

• Proven Financial Leadership – Experience in financial management, forecasting, accounting principles, and business analysis
• Growth & Scaling Experience – Background in high-growth SaaS, B2C, or subscription-based businesses and the ability and willingness to learn and unlearn to adapt to the fast-changing technology landscape
• Data-Driven Decision-Making – Ability to translate financial data into strategic insights that drive impact
• Business Acumen – Understanding of consumer tech dynamics and monetization models
• Effective Leadership & Communication – Ability to influence stakeholders at all levels, fostering collaboration across teams
• Investor & Capital Markets Expertise – Experience with fundraising, investor relations, and some M&A
• An entrepreneurial mindset – The personal skills to navigate in a scale-up environment
• Health and wellness – An interest in the impact of health and wellness

This hire is conducted by Safemind Executive